Digital Innovation Manager in Englewood, CO at WOW!

Date Posted: 8/27/2019

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Englewood, CO
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    8/27/2019
  • Job ID:
    5000528444606

Job Description



Digital Innovation Manager



The Digital Innovation Manager provides oversight and manages website optimization, analytics, reporting, and upgrades and is responsible for conversion optimization and program and product management of digital systems. The Digital Innovation Manager works closely with other functional groups and assures smooth systems integrations and compliance with all corporate adopted industry standards, directions and best practices providing strategic recommendations to leadership.



Duties and Responsibilities:



Essential Duties and Responsibilities include the following but are not limited to:



  • Provides daily management and oversight of mid-sized digital projects with a focus on best in class creative and UX




  • Work with agencies, IT and other departments to manage digital optimization projects




  • Ensure a fast, high-conversion, best-in-class e-commerce environment utilizing data to diagnose issues and provide recommendations on strategic enhancements




  • Plan and run optimizable A/B tests on to attain better UX and conversion metrics. Manage vendors associated with these tests.




  • Manage SEO related initiatives internally and with agencies and play a key role in the implementation of SEO updates




  • Work with marketing team to incorporate campaign strategies and promotions into WOW!'s digital properties




  • Identify website issues and bugs, assist in diagnosis and coordinate quick resolutions in a cross-functional environment, ultimately owning the process, resolution and communication to stakeholders




  • Management of all website content changes and updates




  • Ensure proper management and qualitative analysis of analytics on all websites




  • Performs quality assurance testing and supports development managers to make sure all issues are prioritized and addressed




  • Develop business requirements documentation and manage project scope




  • Other duties as assigned



    Qualifications:



    To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.



    Education:


     




  • Bachelor's degree in marketing, a related study, or equivalent experience



    Experience/Skills Needed:


     




  • 5 years of experience in a corporate marketing or agency environment




  • 2+ years of managing sites with a CMS system




  • 2+ years working with google analytics and/or other analytics and reporting platforms, with the ability to generate meaningful reports that are used to drive enhancements




  • Agency and/or client-side experience managing deadline-dependent digital projects




  • Demonstrated ability to work well with others in a cross-functional and collaborative environment




  • Track record for remaining unbiased toward any specific technology or vendor, and for being more interested in results than personal preferences




  • Motivation that is focused on long-term results and achieving project, department and company objectives simultaneously




  • Must be able to work under pressure, along with demonstrating solid time management skills and demonstrate a winning attitude



    Working Conditions/Physical Demands:



    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.





  • regularly required to talk and hear




  • required to use hands to type, handle objects and paperwork




  • required to reach and hold on to items at chest level or reach above the shoulder




  • required to use close vision and be able to focus




  • travel to other offices may be required on an occasional basis





WOW! is an Equal Opportunity Employer/Minorities/Women/Protected Veterans/Disabled/Sexual Orientation/Religion/Gender Identity employer

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